Starlite Productions - production of feature films, commercials, TV productions and music videos

April 2009 – A city with the DELI rainbow

The director Miloš Kohout, Starlite productions and the advertising agency JWT created together a new campaign for the famous, Czech, chocolate bar Deli. The TVC is a unique combination of the live action and animation of the picturesque environment that changes in front of our eyes. The shoot with the actors in front of the green screen took place in February and another two months had taken the creation of the unreal world in 3D.
In the final commercial the different tastes of DELI fly as parts of a rainbow through the city. The virtual city is unique because it is based on real buildings from all the corners of Czech Republic. They are put together in order to create a new city.
There are two versions of the TVC on air, plus you can find the directors cut in the credits section.

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